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Value Innovation Delivering Beyond Customer Expectations |
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By Vadim Kotelnikov, Inventor, Author, and Founder, Ten3 BUSINESS e-COACH – Innovation Unlimited, 1000ventures.com
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"The biggest mistake anyone can make is to focus on the competitor. You focus on the consumer and you will get it right." – K.B.Dadiseth |
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Customer-driven Innovation: 7 Practice Tips
Blue Ocean Strategy: 6 Principles Blue ocean strategy is about revolutionary value innovation. The six principles drive the successful formulation and execution of Blue Ocean Strategy. These principles attenuate the six risks... More 4 Entrepreneurial Strategies
By: Peter Drucker
Competitive Strategies
Look At Your Company From Outside-In As Well As Inside-Out By: Masaaki Imai
What is Value Innovation? The value innovation concept provides a relevant support for questioning product/market strategies as well as underlying assumptions. You must examine radically what constitutes real value for customers by asking fundamental questions: what value offering need to be introduced or increased to meet customer needs? what value offerings can be reduced or eliminated, because they do not constitute real value for customers? Why Value Innovation? Why do some companies achieve sustained high growth in both revenues and profits? In a five-year study of high-growth companies and their less successful competitors, researches3 found that the answer lies in the way each group approach strategy. The difference in approach was not a matter of managers choosing one analytical tool or planning model over another. The difference was in the companies' fundamental, implicit assumptions about strategy. The less successful companies took a conventional approach: their strategic thinking was dominated by the idea of staying ahead of the competition. In stark contrast, the high-growth companies paid little attention to matching or beating their rivals. Instead, they sought to make their competitors irrelevant through a strategic logic called value innovation. Quotes from Great Corporate Leaders "The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed." – Henry Ford ... MoreThe Seven Dimensions of Strategic Innovation The Strategic Innovation framework weaves together seven dimensions to produce a range of outcomes that drive growth. Core Technologies and Competencies is the set of internal capabilities, organizational competencies and assets that could potentially be leveraged to deliver value to customers, including technologies, intellectual property, brand equity and strategic relationships... More 6Ws of Corporate Growth
The Art of Innovation: 9 Truths By: Guy Kawasaki
29 Obstacles To Innovation
Value Innovation: Two Fundamental Questions... Innovation: A Paradigm Shift... Principles for Driving Growth Through Innovation... Understanding Risks Perceived by Customers... Become an Easy-To-Do-Business-With (ETDBW) Firm... Apply 80/20 Principle... "When" Is a New "What"... Listening to Your Customer...Customer Partnership... Case in Point Dell Computers... Case in Point GE... Case in Point Amazon.com... Case in Point ABB...
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