Jazz of Innovation

Cross-Pollination of Ideas

Intellectual Cross-Pollination for Creativity, Idea, Knowledge, and Innovation Management


We don't just teach we inspire!


We help you change the world!

Vadim Kotelnikov

By: Vadim Kotelnikov

Inventor and Founder


Ten3 Business e-Coach


"If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas." George Bernard Shaw


Idea Management Cross-Pollination of Ideas Knowledge Management Yin and Yang Effective Listening Continuous Learning Inspiring People Process Innovation Technology Innovation Vadim Kotelnikov

Innovation Jazz

11 Practice Tips

  • Cross-pollinate. Incorporate a wide range of styles, skills, and perspectives to inspire and develop winning innovative solutions. Encourage comments and ideas. Inspire advocates and critics. Invite outsiders experts, customers, suppliers, partners. Change hats to generate and evaluate ideas.... More



Discover much more!

Idea Management

Cross-pollination of Ideas

Creativity Management

Let the Best Ideas Win


Knowledge Management

The Jazz of Innovation

Creative Chaos Environment

Innovation-friendly Culture

Inspiring Culture

 Case in Point  Nokia

Nokia has an informal rule that no one should eat lunch at their desk or go out for lunch. People are encouraged to eat in the subsidized cafeterias and to mix with people from outside their department. They have found that the informal meetings across departments are beneficial in sharing ideas and understanding.


 Case in Point  Oticon

An impromptu setting can help spark cross-pollination of ideas and team chemistry. "When the Danish hearing-aid company Oticon discovered that spontaneous interactions between employees located on different floors were taking place on stairwells, the firm wisely broadened the stairs to encourage the multidisciplinary interchange," says Tom Kelley, the author of The Art of Innovation,

Cross-pollinate Within Your Organization

To face today's complex challenges, you need to incorporate a wide range of styles, skills, and perspectives, and build knowledge communities. In the new era of systemic innovation, it is more important for an organization to be cross-functionally excellent than functionally excellent. Firms which are successful in realizing the full returns from their technologies and innovations are able to match their technological developments with complementary expertise in other areas of their business, such as manufacturing, distribution, human resources, marketing, and customer relationships. To lead these expertise development efforts, cross-functional teams, either formal or informal, need to be formed. These teams can also find new businesses in white spaces between existing business units... More

Cross-pollinate with People Outside Your Organization

Sharing ideas and observations with an outside board of directors, consultants, lawyers, accountants, bankers, and peers will help you to build your cross-functional excellence, to broad your perspective in a complex environment, and keep solutions on-target. Exchange of ideas among peers, e.g. within networking groups, such as executives organizations, is not only useful within an industry; it is also a means of learning about best practices in related industries.

Sharing company information once protected as proprietary has become a common practice in strategic alliances, partnerships, joint ventures and other linkages that may involve even your competitors.

Today, it is difficult for one business to have all answers, but when you network and link with multiple companies to bring total solution to your customers, you become a much more valuable supplier... More


The JAZZ of INNOVATION (Ten3 Mini-course)

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  The Jazz of Innovation

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