Ferdinand Drucker is revered as the
father of modern corporate management.
He was often called the world's most
influential business guru. His thinking
transformed corporate management in the
latter half of the 20th century.
"Hitting Them Where They
Ain't" – either by "creative imitation"; or
by "entrepreneurial judo", a Japanese concept that enables newcomers
to catapult themselves into a leadership position against
entrenched, established companies
Finding and occupying a
specialized "ecological niche" – obtaining a
practical monopoly in a small area
Changing the economic
characteristics of the product, a market, or an industry
– by creating utility, or
pricing, or adaptation to the customer's social and economic
reality, or delivering what represents true
value to the customer.