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Vadim Kotelnikov

By: Vadim Kotelnikov

Inventor and Founder


Ten3 Business e-Coach



"The uncreative mind can spot wrong answers, but it takes a creative mind to spot wrong questions." Anthony Jay


Ask Yourself

By James Allen, the Author of As a Man Thinketh

For true success ask yourself these four questions:

  1. Why?

  2. Why not?... More

5 Strategic Questions

You Should Ask to Understand Where Your Business Is Going

By: Jack Welch

  • In the last three years, what have your competitors done?... More

5 Strategies for Creating a Culture of Questioning

Creating a Sustainable Culture of Innovation

An 8-Step Process

  • Find the Seeds: Re-state your company’s biggest challenges in the form of questions beginning with the words “How can we?”... More

The Jazz of Innovation

11 Practice Tips

The JAZZ of INNOVATION (Ten3 Mini-course)

Discover much more!

Challenging Assumptions

"Why? What If?" Questions

Be Different and Make a Difference

4 Questions To Ask Yourself


6 Barriers To Creative Thinking and Innovation

5 Rules of Creative Thinking

5 Steps To Unleashing Your Creativity

10 Secrets of Creativity

Unlocking Your Creativity

Creative Problem Solving (CPS)

Lateral Thinking

Thinking Outside-the-Box

Creativity Quotes

Entrepreneurial Creativity

The Tao of Entrepreneurial Creativity

4 Pillars of Entrepreneurial Creativity

7 Sources of Entrepreneurial Opportunities

Why Should You Ask Searching Questions?

Searching questions can help you discover new opportunities, uncover the roots of a problem, and find creative solutions to it. Open your mind to what is possible.


Asking searching questions starts with challenging assumptions. If you do not check assumptions you cannot be good at asking searching questions. Don't ask one or two questions and then rush straight towards a solution. With an incomplete understanding of the problem it is very easy to jump to wrong conclusions.

Ask open-ended questions that elicit a wide rage of answers:

  • 'Why' questions  to discover the roots of the problem

  • 'How' questions to discover different routes to significant improvement.

Boosting Your Creativity

Creativity requires an inquisitive mind. Unless you ask lots of "Why?" and "What If"? questions, you won't generate creative insights.

"To avoid this most common of creative errors, be sure to peek under all carpets, including your own. Don't take anything for granted. Especially success. Try looking at the world through more inquisitive eyes; try getting ideas in motion; try asking the all-important: "Why?" See what happens!" says Alexander Hiam, the author of Creativity,

Triggering Great Ideas

A major stimulant to creative thinking for business problem solving is focused questions. A well worded question often penetrates to the heart of the matter and triggers new ideas and insights. To trigger more and better ideas, you, first, must be be very clear about exactly what it is that you are trying to do.

Write it down and describe it as if it were already achieved. And, second, question your assumptions continually. What if there were a better way? Be willing to try something completely different.1

 Case in Point  Google

"We run the company by questions, not by answers," says Eric Schmidt, the CEO of Google. "So in the strategy process we've so far formulated 30 questions that we have to answer. I'll give you an example: we have a lot of cash. What should we do with the cash? Another example of a question that we are debating right now is: we have this amazing product called AdSense for content, where we're monetizing the Web. If you're a publisher we run our ads against your content. It's phenomenal. How do we make that product produce better content, not just lots of content? An interesting question. How we do make sure that in the area of video, that high-quality video is also monetized? What are the next big breakthroughs in search? And the competitive questions: What do we do about the various products Microsoft is allegedly offering?

"You ask it as a question, rather than a pithy answer, and that stimulates conversation. Out of the conversation comes innovation. Innovation is not something that I just wake up one day and say 'I want to innovate.' I think you get a better innovative culture if you ask it as a question."... More





Fun4Biz: Creativity Contests

Finding Opportunities in a Problem

Creative Problem Solving (CPS)

Why? What If?




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