The Secret Formula: Building Innovation
Into Your Organization
Success depends on both
what you do and
how you do it. There are
specific elements
that help you and your company to be more innovative.
But it's not a matter
of simply following directions. The 'secret formula' is actually not very
formulaic. It's blend of
culture, methodologies, infrastructure, and work practices.1
Steve Jobs' 12 Rules of Success
-
Pay attention to
design.
We made the buttons on the screen look so good you'll want to lick them.
Design is not just what it looks like and feels like. Design is how it
works....
More
Customers Will Usually Come Back If...
Observing People
Observation-fueled insight that makes innovation possible. Uncovering
what comes naturally to people. And having the strengths to change the
rules...
More
Brainstorming
Brainstorming is not just a valuable creative tool at the
fuzzy front end of projects. It's also "a
pervasive cultural influence for making sure that individuals don't waste
too much energy spinning their wheels on a tough problem when the collective
wisdom of the team can get them "unstuck" in less than an hour."4...
More
Prototyping
"Quick
prototyping is about acting before you've got the answers, about taking
chances, stumbling a little, but then making it right. Living, moving
prototypes can help shape your ideas. When you're
creating something new to the world, you can't look over your shoulder
to see what your competitors are doing; you have to find another source of
inspiration," says Tom Kelly1 from
IDEO...
More
Design for Environment (DfE)
Design for Environment
(DfE), also known as eco-design of green design, recognizes that
environmental impacts must be considered during the design process, along
with all of the usual design criteria.
The purpose of green design is to evaluate and identify ways to minimize the
environmental burden resulting from products...
More
Case in Point
Harley-Davidson
At Harley-Davidson, a manufacturer of
heavy-weight motorcycles, management commitment to new product design via
cross-functional teams
is clear. Representatives from engineering, purchasing, manufacturing, and
marketing have always had influence on the future direction of new products.
In addition, management is implementing self-managed work teams to help meet
the challenges of manufacturing its products in a timely fashion.
Harley-Davidson's self-management work teams are on the way to becoming the
standard for the industry.5...
More
Case in Point
Radius Product Development Inc.
Radius Product Development, Inc. is an award
winning industrial design and product engineering firm. Radius redefines
innovation by integrating all stakeholder needs and unrestrained
creativity with its global
engineering and implementation power to deliver real-world, success-ready
products to its clients. Since its inception in 1992, Radius has
successfully developed innovative products with their clients in the
medical, consumer, and industrial markets. With an emphasis on designing
emotionally appealing products that are efficient to manufacture, the Radius
team excels in all phases of the product development process. As a full
service company, Radius provides industrial design, development and
engineering of a client's product opportunity. Radius is able to offer their
clients the advantage of product designs that lend themselves to efficient
manufacturing through their joint venture partner
Nypro, the eighth-largest plastics injection molder in the United
States.
The Reading, Writing, and Arithmetic
of Innovation...
Evaluating and Refining New Product
Design...
Idea Management: Diversion and Conversion of Ideas...
Thinking in Three Dimensions...
Eco-design...
A
Simplified Approach to LCA
During the Product Design Stage...
Test Marketing Your Product or Service...
Case in Point
IDEO...
Case in Point
General Electric (GE)
Case in Point
Joint Engineering
Design by Ford and ABB...
Case in Point
Ford Lio
Ho Motor Company...
Case in Point
DEGAP Tool...
Case in Point
Canon...
|